Digital Photography & Imaging / Project 2

27.4.2023 - 1.6.2023 / Week 4 - Week 9
Michael Chan Henn Loong / 0363611
DPI / BA of Design (HONS) In Creative Media / Taylor's University
Project 2


LECTURES

Fig 1.0 Demo on Making Own Cyborg

Fig 1.1 Slides Demo for Face Effect

INSTRUCTIONS

Research 01

1a.What is Poster Design?

- Poster design is the process of creating a visual communications piece that is designed to grab the attention of viewers and convey a particular message or promote a particular product or event. Poster design involves using different design elements such as typography, color, graphics and images to create a visually appealing and attention-grabbing composition. The goal of poster design is to create an impactful message that stays with the viewer long after they have seen the poster. Posters may be used for advertising events, products, or services or as a way to inform and educate a target audience

1b.What is Good Poster Design?

- From the research that I've done I think a good Poster Design should be Eye-catching and attention- grabbing so that it is able to capture the audience interest in a few seconds. Other than that I think Simplicity is also pretty important as a effective poster designs communicate the message quickly and clearly, avoiding visual clutter complexity. Correspondingly I think Readability should be considered too, the typography should be legible, and the font size should be appropriate for the distance at which the poster will be viewed. Additionally I think the design should have a clear Visual Hierarchy so that the most important information is given prominence, so instead of putting in all the visuals that we think fit, the poster should balanced in terms of visual weight and not feel cluttered or empty only then the audience get to enjoy the design. Last but not least, I think Purposeful Imagery is also quite crucial in creating a good poster design, if imagery is used strategically, the image will be able to complement the message and evoke emotions in the audience.

1c.What is a photographic poster? What is an illustrated poster? 

- From my point of perspective i think Photography posters uses actual photographs as their primary design element, while illustrated posters use hand-drawn or digitally created artwork and Photography posters are often more realistic and showcase real-life people, places, and things, while illustrated posters can be more stylized and abstract, relying on the artist's imagination. Other than that Photography posters are usually created using a camera while illustrated posters can be created using a variety of different mediums, including pen and paper, painting, or digital illustration software. Another thing that I thought interesting is that Photography posters usually captures real-life moments in time, whereas illustrated posters are usually used to tell a story, convey a message or promote a product or service in a more abstract way. Generally, I think photography posters look more contemporary, modern and realistic while illustrated posters look more creative, artistic and imaginative.

4a.Share 3 good photographic posters

Poster 1

Poster 2

Poster 3

Research 02

2a.What is Double Exposure? 

- From the researches that I've done double exposure is a visual effect achieved by superimposing two or more images on top of each other to create a single image that blends the elements of each. It is a technique commonly used in photography, but also in art and graphic design. The resulting image can be surreal, abstract, or dreamlike, and often conveys a deeper meaning or message. Double exposure in art and design is used to create eye-catching visuals, convey complex emotions, and tell meaningful stories. It is a popular technique among artists, illustrators, and designers, and can be executed in a variety of styles and mediums, such as digital art, painting, and collage.


2b.What is Digital Double Exposure?

- Digital double exposure is a graphic design technique that combines two or more images through layering in a way that creates a single image. It is a digital version of the traditional film technique of double exposure. Digital double exposure is created using photo editing software like PS so that it allows the designer to control the transparency and blending of two or more images, so they appear as one. This technique is commonly used in artistic photography, film, and various fields of graphic design to create unique visual effects to convey a message or emotion to the audience.

2c. Share 3 good Double Exposure

Poster 1

Poster 2

Poster 3

Week 5 / Double Exposure

It's a public holiday today so there's no classes today but we were tasked with learning double exposure on our own with the provided slides. It wasn't really that hard as we only need to follow the steps in the slides.

INSTRUCTIONS

Fig 1 Instruction

Project 2A / Double Exposure

Process:

I did some research on Pinterest before I start my Project 2A: Double Exposure.

Fig 1.1 Pinterest Explore Board

After research I start looking for the pictures that I can use for the double exposure project and I decided to use a photo that I've recently taken when I went out to have fun with my friends.


Fig 1.2 Self Portrait

After choosing my portrait I started editing the picture.


Fig 1.3 Portrait

So my idea was incorporating ice mountains and clouds into my portrait to reflect my characteristics, as people says that I'm giving as dirty look to everyone all the time and I look fierce so that it seems like I'm a cold guy, but actually it's just me thinking stuff in my head all the time or maybe you can call it as daydreaming. So I decided to put in an Ice mountain in my body to show the coldness and putting clouds in and outside of my heads. 

Outcome as following :

Fig 1.4 Double Exposure Portrait

I watched a few videos that Mr. Martin recommended us and I followed the instructions inside while I'm creating the double exposure portrait it helped a lot and I got some of my ideas from them too. So this is my Final product for my double exposure portrait.


Fig 1.5 Final Project 2A


Project 2B

For this task we are to design a poster based on the SDG topics we choose.

Process:

Fig 2.1 Process of Poster Design


Final Poster Design

Fig 2.2 Final Poster Design



FEEDBACK

Week 5:
Watch the tutorial video for further understanding.

Week 6:
No feedback

Week 7:
The Idea is fine, but some inspiration from similar design is necessary.

Week 8:
change the words arrangement, as the other one looks more like the tittle.



REFLECTIONS

Experience:
This project is actually fun as we have another similar one for the Illustration side so I actually experienced this project two times as both of it is also about SDG. Even though its two same topic but I felt like I experienced two different thing. I personally like doing it with PS more as It has more room for me to play with as I'm not very good at drawing too, and I think it's more fun to play with different combinations of effects with in this project, so I had fun throughout this whole project.

Observations:
Throughout my research of Life On Land I found out that there are so many different types of animals are being poached all around the world and so many other factors that caused animals to go extinct and also how we humans are destroying mother nature. After doing all that research I chose rhino to be my subject as its the one I'm most familiar with and also which are going extinct.


Findings

Comments

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